The Fresh Start series acted as the launch of the new look of Maximilian Julius. Instead of focusing on merely style posts, the fresh start reflects what the future holds. As I told earlier, photography will play a bigger role and in addition to the photos, I want to show the process behind them. As I have actively photographed for years as a hobby and also commercially, I want also my personal content to reflect this.
Building the set
“A Fresh Start” was built around an empty set. The original idea was to have an empty room with white walls on the sides and back, and an empty canvas hanging behind me. However, in the end, I built the set slightly different. In the picture below, you can see the first version of the completed set. Although I built it
The biggest problem was that I didn’t achieve the sense of space that I was looking for. The walls on the sides didn’t, in my opinion, add anything compared to just a blank white wall/background behind the subject. So I decide to use the frames that I’ve built in a different way. Instead of having them aligned in 90 degrees angle, I decided to have them more like in 45 degrees in order to show the walls more.
After I switched the angle of the walls, I figured out it would look good. However, I actually had the white paper on the wrong side of the frame compared to how the hinge opens. As a result, I ended up having the frame visible in the set and kind of liked how that looked. So I decided to go with that and add the canvas and a chair in the set. The result was an empty space, but a much more unique and interesting set than what I originally had planned.
Lighting
After having the set ready, it was time to light
White deep umbrella with diffusion on left, pointing down and feathered. Bare strobe next to the camera aimed at white v-flats for fill